ZimmComm Expands AgNewsWire.com Content

ZimmComm New Media, LLC has expanded its AgNewsWire.com website to serve as a new agricultural media content service for reporters, companies, organizations and individuals seeking high quality photos and audio from industry events and concerning current issues. “We generate so much content on our agricultural and renewable energy websites that we decided to create one place for all of it …

Presenting Gadget Goodness

It’s possible to carry more production and transmitting power in your briefcase or Vera Bradley bag today than all the towers and equipment that it takes to run one tv or radio station. Gadgets get smaller, more affordable and then there’s the internet. We’re all about new media here at ZimmComm. Hey, it’s in our name! If you’d like to …

Social Media Business Summit & BlogWorld Expo

Registration is now open for this year’s BlogWorld and New Media Expo. I attended last year and am hoping to do so again this year schedule permitting. If you really want to hone your new media and social networking skills then this is the place to do it. It would be cool to have other ag folks there! Join us …

A Look At The Podcast Consumer

I missed the Association for Downloadable Media’s webcast titled, “The Podcast Consumer Revealed.” The session was conducted by Tom Webster, Edison Research. The audience for podcasting just keeps growing. The main reasons people watch or listen to podcasts is so they can do so whenever and wherever they want. Here are some key points from the session. * 1 in …

More Podcast Growth Data

Edison Research and Arbitron have produced some very interesting new data (pdf) on media usage. Some tidbits that stood out for me include: 43% of Americans are aware of podcasts and 20% have listened to them Internet access from any location is now approaching 9 in 10 Americans Dial-up is down to less than 1 in 6 homes with internet …

Association for Downloadable Media Members Adopt Standards and Measurement Guidelines

The Association for Downloadable Media has issued the following release about members (including ZimmComm New Media) adopting standards and measurement guidelines. Ad Standards Define Industry Units and Organize Audience Reporting Washington, DC — February 1, 2009 — The Association for Downloadable Media (ADM), which facilitates the monetization of episodic consumer-downloaded content, today announced a list of members who are in …

iPhone App Lets You Record Audio

Hey iPhone owners. Here’s some great news. A new application from Griffin that allows you to record onto your phone (or 2nd gen Touch). Turn your iPhone into a high-quality recording device. iTalk’s simple, intuitive user interface lets you start/stop, choose Good/Better/Best sample rates, and manage the list of your recordings, all with just one finger. Run iTalk to record …

Inc. 500 Company Social Media Adoption Grows

Perhaps you’re still wondering if your company or organization should be getting involved in new media. Have you started participating yourself (Facebook, LinkedIn, Blog, YouTube) to become personally familiar with it? It’s kind of hard to evaluate a medium you’re not familiar with. I just saw some interesting new data on how Inc. 500 companies are making use of social …

Social Media Exploding Worldwide

Just in time for a presentation I’m giving at the Turf & Ornamental Communicators Association meeting tomorrow (Blogging and podcasting for profit. Sponsored by Ewing Irrigation and PBI Gordon) is this report from Universal McCann titled, “Power to the People, Social Media Tracker Wave 3.” (pdf-24MB) They’ve done this study globally 3 times now so it’s got some interesting comparative …

40 Percent Podcasting Audience Growth

You could say “Wow” when you talk about 40 percent growth. So go ahead because that’s what a recent study by Arbitron-Edison Media Research study titled, “The Infinite Dial 2008: Radio’s Digital Platforms” found. Here’s some nuggets from the study: iPod/Portable MP3 player ownership continues dramatic growth. Nearly four in ten (37 percent) own an iPod or other brand of …