The May ZimmNews has just been published. If you are not receiving it then get yourself a free subscription. You can find the latest ZimmNews here. Here’s some of what you’ll find in this month’s ZimmNews: New Media Tip Where Have We Been Where Are We Going An AgWired MoJo I hope you like it and thank you for reading!
Social Media Exploding Worldwide
Just in time for a presentation I’m giving at the Turf & Ornamental Communicators Association meeting tomorrow (Blogging and podcasting for profit. Sponsored by Ewing Irrigation and PBI Gordon) is this report from Universal McCann titled, “Power to the People, Social Media Tracker Wave 3.” (pdf-24MB) They’ve done this study globally 3 times now so it’s got some interesting comparative …
40 Percent Podcasting Audience Growth
You could say “Wow” when you talk about 40 percent growth. So go ahead because that’s what a recent study by Arbitron-Edison Media Research study titled, “The Infinite Dial 2008: Radio’s Digital Platforms” found. Here’s some nuggets from the study: iPod/Portable MP3 player ownership continues dramatic growth. Nearly four in ten (37 percent) own an iPod or other brand of …
March ZimmNews
The latest edition of our monthly newsletter, ZimmNews, is now available. If for any reason you didn’t receive it and would like to then you’ve got choices. You can subscribe to our ZimmNews using this link or you can view an archived version of the newsletter with this one. This edition of the ZimmNews contains the following sections: New Media …
iTunes Podcast Instructional Video
If you’re an iPod newbie and wondering how to subscribe to podcasts so you can carry them around in your iPod then Apple has a great new video for you. You can find it here. Keep in mind that there are so many podcasts and new ones being added constantly that you’ll want to search the iTunes podcast directory periodically …
Use Feeder to Manage Your Feed
For all of you who are scared to try creating or managing a feed like a podcast there may be a good software alternative available. I’m currently doing a trial with Feeder by Reinvented Software and it looks promising. I’ve imported the existing feed file for my weekly ZimmCast podcast which you can find published each Monday on AgWired. I …
Multi Event/Blog Coverage
This week you can see both Zimmermans in action road blogging for two of our clients, National Biodiesel Board and Cattlemen’s Beef Board. You’ll be able to see the posts we’re doing on the National Biodiesel Conference Blog and Beef Board Meeting.com. They both represent an excellent and effective use of this new medium. Both are focused on annual events …
Podcasting Potential Being Realized
It sounds like podcasting is getting more mainstream these days if I’m reading this article on Advertising Age correctly. It looks like more major companies are directing ad dollars to audio content that consumers want and can get whenever they want. Only makes sense to me. But a more Long Tail business has started to form within the more fragmented …
Smallest Podcast Studio I've Seen
This has to be the smallest portable audio studio I’ve seen. It’s the just announced Belkin iPod Podcast Studio. According to Podcasting News: Belkin has introduced the Belkin Podcast Studio – a $100 accessory that basically turns your iPod into a mini podcasting studio – just add a mic. Dual XLR and 1/4-inch channels give you a range of recording …
Happy New Year
I sure got lax about posting issues of our monthly ZimmNews at the end of the year. However, that will change in 2008 starting now. By the way, Happy New Year to all of you. Cindy and I and all of the ZimmComm crew hope you have a fantastic year. You can read the December ZimmNews by downloading it here …