Here’s the founder of BlogWorld, Rick Calvert, with opening speaker Laura Fitton. I’m going to find an opportunity to talk with Rick about how and why he started this conference. After the opening session I did get to speak with Laura, Pistachio Consulting. Laura says that the main message she wanted people to walk away with was “Be Awesome.” She …
ZimmComm Update
I’ve been holding off on new posts here on ZimmComm.biz while we decide about some major changes to the site. Those are in the process of being developed and I decided it’s time to provide some updates about what’s going on in the ZimmComm world. To start with, we can’t say enough good about our relationship with Dave Larson and …
A Look At The Podcast Consumer
I missed the Association for Downloadable Media’s webcast titled, “The Podcast Consumer Revealed.” The session was conducted by Tom Webster, Edison Research. The audience for podcasting just keeps growing. The main reasons people watch or listen to podcasts is so they can do so whenever and wherever they want. Here are some key points from the session. * 1 in …
More Podcast Growth Data
Edison Research and Arbitron have produced some very interesting new data (pdf) on media usage. Some tidbits that stood out for me include: 43% of Americans are aware of podcasts and 20% have listened to them Internet access from any location is now approaching 9 in 10 Americans Dial-up is down to less than 1 in 6 homes with internet …
Association for Downloadable Media Members Adopt Standards and Measurement Guidelines
The Association for Downloadable Media has issued the following release about members (including ZimmComm New Media) adopting standards and measurement guidelines. Ad Standards Define Industry Units and Organize Audience Reporting Washington, DC — February 1, 2009 — The Association for Downloadable Media (ADM), which facilitates the monetization of episodic consumer-downloaded content, today announced a list of members who are in …
Agri-Marketing Conference Session
At this year’s Agri-Marketing Conference I’ll be moderating a sizzling breakout session on social networking. We’re going to have some hot solutions for all of you who are scratching your heads over Twitter, Facebook, forums, blogs, podcasts, YouTube, Flickr . . . Pictured are (l-r) David Coustan, Vice President, Digital, Edelman Digital, Kyle Flaherty, Director of Marketing and Social Media, …
IFAJ Congress 2009 Website
One of our recent projects has been the development of the IFAJ Congress 2009 website. Yes, it’s a WordPress blog and as we get closer to the event in July the content is being posted more frequently. I dare say this is way better than a static web page that doesn’t ever change. Registration is now open for the event …
December ZimmNews
The last edition of ZimmNews for 2008 has been pumped into the www and is awaiting eager eyeballs everywhere. In case you didn’t get it or just want to look at it online then you can find it here: December ZimmNews Some highlights include: New Media Tip Welcome Amanda Nolz Where Have We Been AgWired Mobile Best of the ZimmCast …
November ZimmNews
The latest edition of ZimmNews has been delivered to in-boxes everywhere. In case you didn’t get it or just want to look at it online then you can find it here: November ZimmNews Some highlights include: New Media Tip Drive Green With John Deere JackPlotVegas.com Where Have We Been NAMA/NAFB Meetings Best of the ZimmCast I hope you enjoy it …