ZimmNews – May 23, 2014

Hello ZimmComm Fans:

What if you held a Symposium for about 2,000 of your friends from all over the world and they all showed up? It would be days of education, fun and fellowship. And that’s what happened again this year at the 30th Alltech Symposium in Lexington, KY. Chuck covered it all. It is his 10th trip to the world class customer education event and he took a lot of photos and still has stories to post. A new addition to the schedule this year was the Alltech Craft Brews & Food Fest. He made it there in time to get a ZimmGlass look at the activity.

Last week our ZimmPoll asked the question, “What is the best way to market to millennials? “ Over half of our respondents said “Online.” Good choice. Other more traditional channels got mentions with radio, tv and other showing the next highest. Now we could delve into all the online choices next but there are too many to list!

New Holland is our longtime ZimmPoll sponsor and this week we’ve dedicated our new question to last month’s launch of MyNewHolland.com It is online destination for all things New Holland and open to all farmers. Current features include the ability to create an inventory of your equipment, a section on Precision Land Management, a Configurator tool to let you design your own configuration of new equipment you’d like to order, a topical discussion on ethanol which you are invited to read and comment on and more. More features will be rolled out in the future as the community grows.

We’re seeking your input on this new global New Holland project. It started first in Europe and was just launched for North America on April 22. So let’s get to it, “What features of MyNewHolland.com do you like?”

Feel free to take the poll or even email Chuck with your thoughts.

Here are some interviews and audio from this week you might have missed. Hey, you’ve got a three day weekend to get caught up!

Becky Timmons, Alltech Global Director of Applications Research and Quality, on algae opportunities
Robbie Walker, General Manager for Alltech Crop Sciences
USDA School Nutrition Media Call
Video interview with Jeb Smith, Sky Drone Studios
Dr. Karl Dawson, Alltech VP and Chief Scientific Officer, on precision agriculture
Julie Borlaug Larson, talks about receiving Alltech Medal of Excellence for her grandfather and work in Africa
Dr. Robert Cady, Elanco/Aidan Connolly, Alltech on environmental sustainability

You can find the full e-Newsletter here and subscribe here.

ZimmNews – May 16, 2014

Hello ZimmComm Fans:

The ZimmComm team has been working on registrations and reservations for summer meetings on the agriblogging highway. We’ve got days available though. So if you’ve got a field day or some special event taking place you’d like us to cover just let us know.

It seems pretty clear from our last ZimmPoll that most people think climate change is impacting agriculture. But there is some skepticism on if that’s man made climate change. To read more about the climate change assessment released by the White House last week, check out this recent AgWired post, EPA Chief Discusses Climate Change Report.

After Chuck attended the Animal Agriculture Alliance Stakeholders Summit which focused on millennials we thought our new ZimmPoll question should be, “What is the best way to market to millennials?” Thanks to Elanco for sponsoring his coverage.

Don’t forget to give us some feedback on the new MyNewHolland.com. Interested to know what you think.

Here are some interviews from this week you might have missed:

Lance Rupert, GROWMARK Agronomy Marketing Manager, on FS Sales Lens
Rep. Rodney Davis, (R-IL), on WRRDA
Senators voicing biodiesel concerns
Kim Waalderbos on Canadian Farm Writers’ Federation 2014 convention
Missouri Senator Roy Blunt on ag issues
AAA College Aggie Scholarship Winners
Farmland Movie Student Perspective with Brady Zuck

You can find the full e-Newsletter here and subscribe here.

ZimmNews – May 9, 2014

Hello ZimmComm Fans:

As the spring semester winds down on college campuses it’s time for students to plan for the summer. We’re looking for a summer intern. If you know a student who might be interested then pass them this link to where they can apply.

This week Chuck got on the agriblogging highway to Arlington and the Animal Agriculture Alliance Stakeholders Summit courtesy of Elanco. Elanco wants you to join their Sensible Table initiative and say Enough when it comes to food and food security as we gear up to grow enough food to feed nine billion by 2050. Tweet about it with the hashtag #Feedthe9.

Last week’s ZimmPoll said that Environmental and Economic were the most important part of sustainability. There’s a word with many, many meanings! Our new ZimmPoll asks, “Is Climate Change impacting agriculture?” Thanks go out to New Holland for sponsoring our weekly poll.

Here are some interviews from this week you might have missed:

Chef Dave Creamer, Renaissance Hotel, Arlington, VA
Andy Vance, Feedstuffs, moderator of AAA Stakeholders Summit
USDA conference call on Immigration Reform

You can find the full e-Newsletter here and subscribe here.

ZimmNews – May 2, 2014

Hello ZimmComm Fans:

Chuck and Cindy want everyone to know that they survived the Florida Panhandle Flood just fine and really appreciate all the contacts checking in on them. Between 20-26 inches of rain fell in one 24 hour period! At least their yard sprinkler water bill won’t be much for a while.

Last week we listed a number of events that we’re seeking sponsors for. Another one that has come up on our radar after being invited is the International Food & Agribusiness Management Association (IFAMA), Cape Town 2014 Symposium/Forum. The focus will be on maintaining and sustaining the huge growth in the agribusiness sector in Africa. If your company is interested please let Dave Larson know.

Here are some interviews from this week you might have missed:
REPREVE Launches New Biomass Crop System
Saudi Oil Money Backing Ethanol Smear Campaign
RoboFlight Offers Affordable Ag UAVs

You can find the full e-Newsletter here and subscribe here.

ZimmNews – April 25, 2014

Hello ZimmComm Fans:

The ZimmComm Team is enjoying some time at World Headquarters. The focus has been on the calendar though. Registrations, reservations, decision making is going on for events taking place through the end of the summer. We’re pretty sure you’ll see the Golden ZimmComm Microphone (first appearance) out and about somewhere and of course ZimmGlass.

So, do you have ZimmComm in your event planning? There are opportunities to have the AgriBlogger or FarmPodcaster or other team members on site letting the world know what’s new. Here are some sponsorship opportunities you might consider for great online/social media exposure:

NAFB Washington Watch – Coming up quick
United Fresh/FMI Connect – Would be 1st for us and where 1st Social Media Farmer of the Year Award will be presented
Ag Relations Council Annual Mtg.
International Conference on Precision Ag
Ag Media Summit
InfoAg Conference
AgChat Conference
IFAJ Congress
– Great place to create awareness w/international farm journalists
NAMA Fall Conference

If you are interested in sponsoring our coverage of any of these events or others please let Dave Larson know so he can prepare a proposal for you.

This week’s ZimmPoll asks, “Is corn planting underway in your area?” We’re already seeing mixed responses. We hope some warm sun shines in the corn belt!

It’s that time. ZimmComm New Media is looking for a summer intern. If you know of a good agriblogging candidate please send them here.

Here are some interviews from this week you might have missed:

Ian Kelley, Bayer CropScience, on bee care
Fuels America Economic Report
Lilly/Elanco press conf. on Novartis deal
Mark Hooper, New Holland, on the launch of MyNewHolland.com

You can find the full e-Newsletter here and subscribe here.

ZimmNews – April 19, 2014

Hello ZimmComm Fans:

Good Friday to you as we near the Easter celebration. The ZimmComm Team is focused on family as Chuck and Cindy are in Missouri to attend their Grandson Cruz’s Baptism on Sunday. We wish you all a very blessed holiday time.

You can find the full e-Newsletter here and subscribe here.

ZimmNews – Apr 11, 2014

Hello ZimmComm Fans:

Chuck, Cindy and other members of the ZimmComm team are pretty much exhausted after NAMA Agri-Marketing Conference week in Jacksonville, FL. What a fantastic week though. We celebrated our ten year anniversary with many, many friends and clients and appreciate all of them and you. Now it’s on to ten more.

If you didn’t make it to the conference you can live it in photos in our Agri-Marketing Conference Photo Album. We’ve got many more stories to share on AgWired after a short recovery. But then it’s back on the agriblogging highway next week!

Here are a couple interviews from this week you might have missed. There are lots more so visit our websites to see what else was new this week.

Sonny Beck, Beck’s Hybrids, on receiving NAMA Agribusiness Leader of the Year Award
Jeff Hartz, Wyffels Hybrids, on receiving NAMA Marketer of the Year Award

You can find the full e-Newsletter here and subscribe here.

ZimmNews – Apr 4, 2014

zimm-ten-golden-yearsHello ZimmComm Fans:

ZimmComm New Media is celebrating ten years! That’s ten years of pioneering the use of online agricultural communications via blogs, podcasts and social networking. Sure wish we could say we were so enlightened that we planned it all. But we just went with the flow. Now we’re looking at the next ten years and wondering what things will be like when we get there.

We look at the Agri-Marketing Conference in 2004 as our official company launch so next week’s conference is a special one for us. If you’re attending please stop by our booth for some anniversary cake and other goodies as well as ZimmGlass Demos.

Actually, Chuck will be doing ZimmGlass demos while Bruce Rasa, Tekwear, will be demoing his Google Glass. If you don’t know Bruce you need to. He’s THE Glass pioneer for agriculture. If you have not seen Glass in action and are wondering what this new thing is then we’ve got the opportunity for you to get an in-person look at the coolest new wearable technology. How can this apply to agribusiness and ag communications? Stop by and we’ll give you some ideas.

NAMA Agri-Marketing Conference week is going to be a big one with Brownfield Honky Tonk and Rhea + Kaiser After the After Pancake Ray breakfast thrown in. We’ll be seeing you there.

Our latest ZimmPoll asked the question, “Do you think farm movies can help the public image of agriculture?”

It looks like the majority polled believe these farm movies can play a positive role in improving the agricultural industries image. Getting people to theaters to watch them might be tricky, but the old fashioned word-of-mouth advertising could be the ticket. Check on the FARMLAND and Great American Wheat Harvest websites for public screenings.

Our poll results:

▪ Definitely – 38%
▪ Maybe – 27%
▪ No – 11%
▪ Not sure – 4%
▪ Can’t hurt – 15%
▪ Other – 5%

Our new ZimmPoll is now live and asks the question, “What’s the largest percentage of your 2014 marketing budget?”

Next week is the annual Agri-Marketing Conference in Jacksonville, FL. Agribusiness/agency/media and more will be networking and participating in professional development activities. We’re pretty sure this question will be a part of the conversation.

You can find the full e-Newsletter here and subscribe here.

ZimmNews – Mar 28, 2014

Hello ZimmComm Fans:

We hope you have had a wonderful National Agriculture Week.

The ZimmComm Team had a lot going on that included:

National Premier of The Great American Wheat Harvest
National Ag Day ActivitiesPhotos (including Great American Wheat Harvest Movie/USFRA/FARMLAND)
Borman Borlaug Statue UnveilingPhotos
American Coalition for Ethanol DC Fly-inPhotos
FARMLAND movie screening

There are lots of interviews and other audio from these activities in our story posts.

The ZimmGlass Project keeps moving forward. Chuck now has his Glass mounted on custom frames with his prescription lenses installed! Looks a little less agnerdy. If agricultural Journalism classes and agricultural media organizations would like Chuck to make a presentation please let him know. This new wearable tech could change how we report news in the future!

With the national premier of The Great American Wheat Harvest film documentary and the private screening of FARMLAND this week we thought it would be interesting to get some public opinion in our new ZimmPoll that asks the question, “Do you think farm movies can help the public image of agriculture?” Let us know what you think.

You can find the full e-Newsletter here and subscribe here.

ZimmNews – Mar 21, 2014

Hello ZimmComm Fans:

We hope things are warming up a little bit for most of you. Are you gearing up to celebrate National Ag Day next week? We are. Chuck and Cindy’s next stop on the agriblogging highway is Washington, DC. While there Chuck will be covering National Ag Day activities while Cindy covers the American Coalition of Ethanol DC Fly-in. At least they get to sleep together! Our new ZimmPoll asks the question, How are you celebrating Ag Day? Let us know.

We hope you’ve registered for the 2014 Agri-Marketing Conference. We’re past early bird discount time but you can still get it done. ZimmComm New Media will be celebrating Ten Golden Years and we’ll have more to announce in the next couple weeks. We really hope you visit our Connection Point booth. We think you’ll like what we’ll have to offer this year.

Here are some interviews from this week you might have missed:

Dr. David Baumert, Cargill Pork, on PCV2
Paul Redhage, FMC, on Watch & Win Contest
Bob Leisy, BASF, Colorado weed resistance
Farmer Kip Culler on Africa
Chris Carrier, New Holland, talks PLM

You can find the full e-Newsletter here and subscribe here.