ZimmComm Turns Six

Can you believe that it was six years ago that the agricultural communications world changed forever when a little new media company was formed by Chuck and Cindy Zimmerman? Things have never been the same since. Even we didn’t know that today you’d be following news and information produced by the company via Twitter on your mobile smart phones. Well, …

ZimmComm Year In Review

2009 was a busy year for ZimmComm New Media. Between the two of us and our hardworking freelancers, we did 4310 posts on all websites, including Agwired, Domestic Fuel, Precision.AgWired.com andAnimal.AgWired.com. We also did 176 podcasts and too many audio interviews to count. We uploaded 11,282 photos to 48 Flickr photo albums and 88 YouTube videos. The most popular YouTube …

Merry Christmas and Happy New Year

The ZimmComm team wishes you and your families a very Merry Christmas and Happy New year. We have had a wonderful year and are looking forward to the new one just ahead.

Supporting AG CONNECT Expo

ZimmComm is looking forward to the first ever AG CONNECT Expo and is a supporting online sponsor. Additionally, ZimmComm will be live blogging the show in Orlando, FL on AgWired.com while also assisting AEM with social networking services. It’s a good example of how we can help a company or organization that needs to outsource some or all of their …

Subscribe With News Reader or Twitter

I finally got around to adding this site’s rss feed to our Twitter feed (@ZimmComm). So posts from here will feed the Twitter account now. Remember that you can subscribe to the blog feed or to Twitter and keep up with our posts.

ProBlogger At BlogWorld

I’ve been following Darren Rowse, ProBlogger, for years. The new media expert from Australia has been very active here at BlogWorld and I caught up to him at one of the final panel discussions today. It’s great to have a chance to meet someone you’ve only communicated with online. Darren is pictured on the left here. Darren says that a …

Founder of BlogWorld and New Media Expo

The founder of the BlogWorld and New Media Expo is Rick Calvert. He says feedback from participants has been overwhelmingly positive. Attendance is way up too. He’s conservatively estimating about 2,200 at this point so the final count could be higher with walk-ins today. That says a lot in a troubled economy where many shows have seen a decline in …

Measuring Podcasts

If you’ve been podcasting for a long time or are just getting started, measurement has been a troubling issue. In a session on this topic, Leesa Barnes, Marketing Fit, helped clarify what you need to look at in terms of measurement. There are three main areas: numbers (subscribers, downloads, etc.), results (what action is your audience taking) and influence (is …

State of the Blogosphere

Day two of the BlogWorld and New Media Expo is underway. We’re listing to Richard Jalichandra, Technorati, give a preview of this year’s State of the Blogosphere. It will be published next week. They surveyed bloggers this past year and he’s showing us some selected statistics. He started out by saying that the blogosphere is very healthy and contrary to …

Blogs Are Your Search Marketing Tool

Chris Baggott, Compendium Blogware, provided the most clear reasons for why companies should be blogging that I’ve heard in a while. If you value how your business or brand shows up in search results then having a blog is the best way to improve your results. He quoted a study by HubSpot that showed that companies that have blogs have …