Here’s my buddies Steve Mays and George Kopp getting ready for a live Ustream.tv webcast from the Coffee Zone in Jefferson City, MO. I stopped by before they started then went home and watched it.
I’ve been testing the cameras I’ve got to see if I can get a better picture for my streams. Below you’ll find a test I did with my Dell Latitude and a Logitech RightSight webcam a few minutes ago. I think that a small camera is best so I’m going to get a webcam that works with my Mac and take that on the road to experiment with.
I don’t know what you think about live web streaming but I think there’s a lot of very cool applications for in in agricultural communications and I’m going to be trying it in the coming weeks.
We do a lot of different kinds of projects here at ZimmComm New Media like this one with Moe Russell, Russell Consulting Group. I’ve helped produce and host a series of video presentations for Farm Industry News and sponsored by Asgrow. It’s called the Business Skills Series. Here we are in our last recording session.
In this monthly episode Moe talks about risk management. The production has been done locally here and I’ve also worked with Joel Jaeger, YourFarm/Commodity Update on the project. You can watch the latest episode here:
We’ll be taping two more episodes later this morning.
I don’t know how many of you out there have considered video blogging or podcasting but YouTube is making it a lot easier to do. Anyone with a point and shoot that does video, including camera phones, can now quickly and easily create and upload a video clip. I’ve been doing it for over a year and have 92 videos uploaded to my account. They’ve been collectively viewed about 100,000 times now.
I now have a new iPod Touch and with it I can log on with a local wi-fi connection and view my videos directly from YouTube. Now that’s cool!
Here’s an example of one of the latest ones from the Country Living Olympics last weekend in Kansas City, MO. The Country Living Association hired me to come in and take pictures, conduct interviews, shoot some video clips and post onto our AgWired site. I took several hundred pictures, did 13 audio interviews and have uploaded 5 YouTube videos including this one:
So far I’ve done 18 posts onto AgWired and have about 8 more to go to get the content online. This doesn’t count the 155 photos in my online photo album from the event.
Now playing greatest hits (by RealPlayer Windows Plugin)
Here’s an interesting report on how online visitors are using video. I think it adds to the case for why a video podcast is on the minds of a lot of corporate communicators today.
The Kelsey Group just released the results of a survey they conducted which says “59 percent of those surveyed claimed to watch online video, and more than half said they engage in some sort of response activity, such as visiting a Web site, going to a physical location or making a purchase.”
How about a video podcast and use YouTube as part of the distribution mechanism? And keep in mind that Apple TV will be able to stream videos from YouTube. Are you keeping up?
According to the report, production companies such as Spot Runner and TurnHere offer to produce and distribute video ads for small businesses at price points that are significantly lower than those of traditional advertising, bringing video advertising within the grasp of many small businesses for the first time. The report reasons that the value of video may be easier to comprehend for many small businesses compared with some forms of online performance-based marketing.
Additional conclusions offered in The Kelsey Group’s online video report include:
– Small-business video advertising can combine the traditional strengths of pull-based directional marketing, the Internet’s targeting capabilities, and the emotional and dramatic power of television. Given the demographics of broadband users, the online audience reached by these ads would also be well-educated, affluent and more likely to engage in pull-based content retrieval.
You can find an executive summary of their white paper on the subject online.
Here’s my buddies Steve Mays and George Kopp getting ready for a live Ustream.tv webcast from the Coffee Zone in Jefferson City, MO. I stopped by before they started then went home and watched it.
We do a lot of different kinds of projects here at ZimmComm New Media like this one with Moe Russell, 
Here’s an interesting report on how online visitors are using video. I think it adds to the case for why a video podcast is on the minds of a lot of corporate communicators today.