ZimmNews – June 7, 2013

Hello ZimmComm Fans:
The ZimmComm team has had a lot of fun working with our sponsors and friends at events in South Dakota – Raven Innovation Summit, Iowa – World Pork Expo and Pennsylvania – New Holland Construction Equipment Media Event. We’re sharing more photos and interviews than you’ll see anywhere else and you are welcome to listen in, view and share. Team members Chuck, Cindy, Jamie and Joanna have plenty more to post as soon as they get back to the office too.
New Holland introduced a new tractor this week with a legacy name – the Genesis T8 Series. Chuck was there to see it in action and got some great photos and an interview. Check it out here.
ZimmComm summer intern, Maggie Seiler, writes about her first agriblogging experience at the Alltech International Symposium and says, “In addition to making some great connections, I had the opportunity to really jump in and get my hands dirty as far as writing and reporting goes. I had a lot of chances to conduct interviews, take pictures and tweet about the sessions at the symposium. Probably my favorite part of reporting was getting to listen to the sessions on the future of nutrition, marketing and scientific development that will shape agriculture in 2020.” You’ll see Maggie back out in the field next at the American Seed Trade Association convention in Nashville.
Before we get to our new Zimmpoll let’s look at the results of our latest one which asked the question, “What is MOST important when buying a tractor?” It looks like price, horsepower, and versatility win this battle.
Our poll results: Twenty-two percent said Price and Horsepower, seventeen percent said versatility, fifteen percent said Customer Service, nine percent said Accessories, six percent said Warranty and Comfort, four percent said Color, and two percent said Size. The bells and whistles don’t seem to be a huge impact on purchasing decisions.
Our new ZimmPoll is now live and asks the question, “How good was your first cutting of hay?” Weather hasn’t exactly been predictable this spring. With a cold and wet spring season across much of the country how did it affect your hay crop? Has it bounced back from last year’s drought? Let us know.
Here are some interviews from this week you might have missed:
Matt Burkhart, VP/GM, Raven Industries, Viper 4 product launch presentation
Jeffrey Escobar, Novus international, on improving digestibility
Gary Wojcik, New Holland, on new Genesis T8 Series Tractor
Mark Hooper, Dir. Mktg., New Holland, on Agriculture/Construction Equipment integration
Mike Steilen, Boehringer Ingelheim Vetmedica, on new “Easy” campaign
David Coker, President, Fisher House Foundation, on mission and NH donation
Randy Spronk, NPPC President, opens World Pork Expo
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