Be Successful and Still Care About Your Audience
I am hoping to attend the New Media Expo again this year and have been keeping up with Tim Bourquin, founder, via his emails and now I’m subscribed to his blog, Webernetting.
His most recent post struck a nerve and I posted a comment on it. I thought I’d point you to it and won’t post it here. One sentence in his post struck a real nerve with me and is probably what most prompted me to write a comment.
Worse yet, some seem to think that if you do find a way to make your living successfully, you’ve “sold out” and are no longer true to your audience.
That couldn’t be less true as Tim knows. I am very happy and thankful for the success we’ve had. It has allowed ZimmComm to continue to develop and help a growing number of companies who want to make use of new media tools to communicate with their customers.
We’re going to keep working at it.
